Wednesday, June 23, 2010

'Toy Story 3' sets record for a June opening


Toy Story 3 logged the biggest debut in June history, taking in $109 million this weekend and extending Pixar's streak of opening at the top of the box office to 11.

The last film of the franchise, which debuted 15 years ago and introduced Pixar Animation Studios to the world, bested its competition — and predecessors — by a mile. The original movie opened to $39.1 million in 1995, while Toy Story 2 did $83 million four years later.

This time around, the cartoon added 3-D and Imax to the mix, boosting repeat business as kids checked out the film in different formats. The movie became Imax's biggest animated movie on record, taking in $8.4 million on 180 screens.


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