Tuesday, January 18, 2011

Michael Jackson Perfume Coming in March



The King of Pop might be gone but dear ol’ dad is determined to keep his memory, and his royalty payments, alive. Of course, perfume won’t be the only thing keeping the gloved one on our minds as Michael Jackson The Experience gets ready to hit PS3 and XBox 360 in April.

PopCrunch tells us that Michael’s dad, Joe, has partnered with a French perfume company to roll out a collection of fragrances in March. Lined up so far are a his-and-hers set consisting of Jackson’s Tribute and Jackson’s Legend. Both are supposedly inspired by plants grown at Neverland Ranch.

Chief Executive of the Julian Rouas Paris Company, Frank Rouas, says, “With Joe Jackson, we are 50-50 partners in world sales, television rights and advertising receipts. We did it very, very quickly. Usually it takes a year.”

The way the story goes, Rouas had a stall at a Las Vegas trade fair when he learned the Jackson family was looking around when a couple of people stopped by his booth to borrow a pen for autographs. In addition to a pen, Rouas also gave two samples of his company’s perfume, Versailles, with instructions to give the perfume to Janet Jackson. The Jackson’s liked the products; Rouas proposed his idea, and the rest is commercialism history.

A portion of the proceeds from the sale of the perfumes will benefit some of Michael’s favorite charities.

No comments:

Post a Comment